LG Electronics is looking to squeeze some additional cash from its customers by going all in on advertising and subscription offerings for its home appliances and televisions. It’s part of a plan to increase global annual revenue from the $51 billion reported last year to almost $79 billion by 2030. Part of that growth strategy is to get webOS — the operating system [running LG smart TVs](https://www.theverge.com/2021/1/11/22223767/lg-webos-6-tv-software-oled-qned-lcd-redesign) — onto more external TV brands and “other product groups.”

On Wednesday, LG CEO William Cho [announced](https://www.lgnewsroom.com/2023/07/lg-ceo-announces-bold-vision-to-transform-lg-into-smart-life-solutions-company/) the Korean tech giant’s intention to transform itself into a “smart life solution company” by diversifying its current business portfolio and creating a business model that focuses on “customer engagement.” LG’s new [growth strategy](https://www.lgnewsroom.com/2023/07/key-elements-of-lgs-bold-vision-to-transform-lg-into-smart-life-solutions-company/) will introduce a...
