Back in June, Spotify introduced Blend, a shared playlist that pulls together songs from your listening history and that of a friend’s. Today, that feature is not only rolling out to Spotify users globally, but it also comes with some new improvements.
To start, each time you create a Blend playlist with a friend, Spotify will generate a match score, telling the two of you how close you are on your musical tastes. Like with the company’s end-of-year Wrapped feature, it will now also create a shareable story that tells you some fun facts about the songs and artists that made their way into your playlist. Spotify says it has also tweaked the cover art to make it easier to identify each Blend playlist you create.
All users can try out the feature. However, if you’re a Premium subscriber, you’ll see whose music taste contributed to each song in a playlist. To make your first one, tap the “Create Blend” option in the For You hub in the Spotify mobile app, and then invite your friend. Once they accept, Spotify will handle the rest, and you can share the resulting story the company generates about your playlist.Continue Reading