E Ink Launches E Ink Kaleido 3, the Next Generation of Print Color ePaper Technology

E Ink, the originator, pioneer, and global commercial leader in digital paper technology, today announced the launch of E Ink Kaleido 3. This new generation of E Ink Kaleido offers richer colors, along with 16 levels of grayscale and 4096 colors, perfect for displaying colorful images and information on eReaders and eNote devices. By optimizing the design of the ePaper module structure, E Ink Kaleido 3 has increased its color saturation by 30 percent compared to the previous generation, E Ink Kaleido Plus. E Ink Kaleido 3 is using E Ink's Print Color ePaper technology, where a color filter array (CFA) is used in conjunction with E Ink's Carta black and white ink film, creating a full color device for a more fully realized eBook shopping and reading experience.

In addition to improved color performance, Kaleido 3 uses E Ink ComfortGaze, a new front light technology designed by E Ink's Front Light Team. ComfortGaze has been engineered to reduce the amount of blue light reflected off the surface of the display, providing further comfort while reading. ComfortGaze has been engineered to reduce the amount of blue light reflected off the surface of the display, providing further comfort while reading with reduced Blue Light Ratio (BLR) and Blue Light Toxicity Factor (BLTF) by up to 60 percent and 24 percent respectively compared to the previous generation of front light design.