Apple will take a smaller cut of publishers’ sales if they join Apple News

Ian Carlos Campbell

The Verge

Image: Apple

Apple has a new offer for publishers: join Apple News, and it’ll only take 15 percent out of your in-app purchases and subscriptions instead of 30. Publishers can apply to Apple’s News Partner Program to take that bargain, but they have to agree to Apple’s requirements, which naturally benefit Apple and go beyond just maintaining a channel in Apple News.

The list of specific eligibility requirements to apply is short but worth sharing in full:

You must maintain a robust Apple News channel in Australia, Canada, the United States, and the United Kingdom, and publish all content to that channel in Apple News Format. If you’re based outside of these regions and do not publish in Apple News Format, you must share content via an RSS feed.


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