Yahoo is Yahoo once more after new owners complete acquisition
Jon Porter
The VergeImage: Yahoo
Yahoo and AOL, formerly known as Verizon Media, have officially been acquired by their new owners and renamed as simply “Yahoo.” Verizon announced it was selling the properties to Apollo Global Management in May in a deal said to be worth $5 billion, around half of the nearly $9 billion the telecom giant originally paid for them, and a fraction of the hundreds of billions the two companies were worth at their peaks.
Verizon originally purchased AOL in 2015 for $4.4 billion, and acquired Yahoo in 2017 for $4.5 billion. After completing its Yahoo acquisition, Verizon placed both brands under the woefully bland “Oath” brand. “#TakeTheOath” proclaimed AOL CEO Tim Armstrong. The media divisions, which include properties like Yahoo Sports, T...
Continue Reading